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by Secretary Emmanuel F. Piñol
Chairman, Mindanao Development Authority

The Mindanao Development Authority (MinDA) will launch in Cebu City mid-January 2021 the Market-Guided Agriculture Program which will assure Mindanao farmers of a ready market for their produce at a pre-production agreed price.

From Jan. 14 to 16, MinDA will assist Mindanao farmers in bringing their produce to Cebu to be offered in the 18 branches of one of the fastest-growing supermarket chains in the island province, UltraMart.

All of the products will be pre-identified by UltraMart based on their demand in the Cebu Market and will be included in the MinDA Tienda sa Sugbu.

The MGAP is one of the outputs of the season-long Mindanao Vegetable Derby held in Bukidnon Province from July to December.

UltraMart, which will soon open branches in Mindanao, sent two of its executives to the final day of the Derby on Dec. 12 to sign a Memorandum of Understanding with a vegetable farmers' group from the IMTASULA Complex, an aggrupation of vegetable growing towns in Northern Bukidnon.

The MGAP when fully implemented all over Mindanao to cover all agricultural activities will transform the region into a virtual "backyard garden" which will grow crops that a family needs.

The absence of guidance on the needs and the absorptive capacity of the market has always been the bane of farming in the Philippines.

This program will be backed up by a digital platform which will identify key production areas so that based on the demands of the market as indicated by buyers like UltraMart the production of commodities could be planned to prevent oversupply which results in depressed market prices.

The program is also expected to free farmers and agricultural producers from predatory and manipulative pricing by traders and middlemen.

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121620 2

by Secretary Emmanuel F. Piñol

Chairman, Mindanao Development Authority

The Mindanao Development Authority (MinDA) will launch in Cebu City mid-January 2021 the Market-Guided Agriculture Program which will assure Mindanao farmers of a ready market for their produce at a pre-production agreed price.

From Jan. 14 to 16, MinDA will assist Mindanao farmers in bringing their produce to Cebu to be offered in the 18 branches of one of the fastest-growing supermarket chains in the island province, UltraMart.

All of the products will be pre-identified by UltraMart based on their demand in the Cebu Market and will be included in the MinDA Tienda sa Sugbu.

The MGAP is one of the outputs of the season-long Mindanao Vegetable Derby held in Bukidnon Province from July to December.

UltraMart, which will soon open branches in Mindanao, sent two of its executives to the final day of the Derby on Dec. 12 to sign a Memorandum of Understanding with a vegetable farmers' group from the IMTASULA Complex, an aggrupation of vegetable growing towns in Northern Bukidnon.

The MGAP when fully implemented all over Mindanao to cover all agricultural activities will transform the region into a virtual "backyard garden" which will grow crops that a family needs.

The absence of guidance on the needs and the absorptive capacity of the market has always been the bane of farming in the Philippines.

This program will be backed up by a digital platform which will identify key production areas so that based on the demands of the market as indicated by buyers like UltraMart the production of commodities could be planned to prevent oversupply which results in depressed market prices.

The program is also expected to free farmers and agricultural producers from predatory and manipulative pricing by traders and middlemen.

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121520

by Secretary Emmanuel F. Piñol

Chairman, Mindanao Development Authority

Miarayon, Talakag, Bukidnon - A young farmer who belongs to the Talaandig Tribe of Northern Bukidnon is the Mindanao Carrot King 2020 for posting the best quality Carrots and producing 20.5-metric tons from a one-hectare farm after 3 months valued at P1.1-M at current prices.

Ryan Danio, an Agronomy graduate from the Central Mindanao University in Bukidnon, was one of the two members of the Indigenous Peoples’ Community who romped off with the major prizes in the recently concluded Mindanao Vegetable Derby organized by the Mindanao Development Authority.

Danio, whose father is a Talaandig tribal leader in Miarayon, is also the president of the Miarayon Highland Farmers Association which was engaged by the Department of Agriculture as early as 2017 in many of its activities.

In 2019, Danio participated in the Potato Development Program of the DA in partnership with the Universal Robina Corporation which donated planting materials of potato from Canada.

After a season-long trial in his farm, Danio posted the highest harvest of potato in the Philippines recorded at 50-metric tons which had a market value of P2.5-million.

The other winners were Igorot woman-farmer Beatriz Homonlay of Sumilao, who was crowned Mindanao Cabbage Queen, and Rey Resullar of Impasug-ong who won the Mindanao Ombok King Title.

A farmer from Lantapan, Raul Jamito, was honored as the outstanding farmer for the Champion Crops for consistently producing quality Carrots, Cabbage and Chinese Cabbage.

The season-long activity, which started in July this year and ended with the 3-day Vegetable Festival on Saturday, aimed to introduce new farming technologies, good seeds and market linkage to the high value crop farmers in the four vegetable growing towns of Bukidnon - Impasug-ong, Talakag, Sumilao and Lantapan or IMTASULA Complex.

Seed companies participated in the activity and partnered with local farmers in establishing demonstration farms supervised by technicians provided by the companies.

At the end of the season, the farmers’ produce were evaluated to determine which seeds grow well in specific locations and what farming practices were adaptable to the area to produce quality vegetables.

The Mindanao Vegetable Derby was supported by Bukidnon Governor Jose Ma. Zubiri and the mayors of the towns of Talakag, Impasug-ong, Sumilao and Lantapan, the Department of Agriculture, private seed and vegetable companies and non-government organizations.

The 2nd Mindanao Vegetable Derby will again be held at the same time next year.

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by Secretary Emmanuel F. Piñol

Chairman, Mindanao Development Authority

The Mindanao Development Authority (MinDA) is now assisting the Province of Misamis Oriental establish a digital platform which will gather accurate data on its agriculture and fisheries production and link producers to the market.

When completed, Misamis Oriental will be the first Mindanao province to have an accurate database for its farmers, fishermen, production areas, geo-maps and market information.

Each and every individual farmer and fisherman will be included in the data base including the commodity the production area, the volume, the assistance provided by the government and the expected harvest date.

The Misamis Oriental model is expected to be replicated in all the other provinces in Mindanao as MinDA prepares the digitalization of the whole region.

Misamis Oriental Governor Yevgeny "Bambi" Emano launched the program last month with officials of the MinDA present in Cagayan de Oro City.

The digital platform of Misamis Oriental will gather accurate data from production to marketing which will then be shared with the Mindanao-Wide Digital Platform of MinDA.

When I assumed as Chairman of MinDA last year, I pushed the One MinDA, One Data Program of the agency which was started by the previous chairman, the late Abul Khayr Alonto.

I have always believed that sound planning largely depends on the accurate data gathered and I realized that this was a weak area in Mindanao.

Under the program that MinDA is pursuing now, digital platforms for the different commodities will be established like agricultural crops and fish catch.

The digitalization of the Corn Industry, for example, would involve determining how many hectares are actually planted to the crop, actual production per hectare and pricing of the commodity on a daily basis which will be made available to the farmers.

For fisheries, digitalization involves linking all major fishing grounds of Mindanao to record daily catch volume and the species of fish landed which will then be forwarded to prospective markets.

For the fruit industry, digitalization entails identifying all varieties of fruits produced in specific areas, the time of harvest and direct access by farmers to the pricing in the market.

It will still be a long way before we will complete the One MinDA, One Data Program but we have already taken the first step.

Misamis Oriental is leading the way.

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by Secretary Emmanuel F. Piñol

Chairman, Mindanao Development Authority

Vegetable farmers from Bukidnon and many parts of Mindanao yesterday wore their best dress and brought their best products to the opening day of the first ever Vegetable Derby in Barangay Miarayon, Talakag, Bukidnon.

The 3-day Vegetable Festival is the culmination of a season-long program which seeks to introduce to vegetable farmers in the towns of Impasugong, Talakag, Sumilao and Lantapan, all in Bukidnon, the seeds most suited to their areas and the best farming practices to improve the quality and quantity of their production.

The first-ever derby focused on three major vegetable varieties - Carrots, Chinese Cabbage and Cabbage - and the winning farmers will be "enthroned" as "Kings" in their categories who will be challenged in next year's derby.

Outstanding seeds will also be recognized and the companies which produce or supply them will also receive citations.

The outstanding farmers will each receive a trophy and a 15 cu.ft. home refrigerator donated by Sanden Cold Chain Systems Philippines.

In my message during the opening ceremony yesterday, I vowed that the 1st Mindanao Vegetable Derby will only be the start of a continuing program to improve the vegetable farming sector of the region by providing farmers with access to modern technology, good seeds and market.

Yesterday's event, I said was an opening of an activity which will have no end.

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